Packaging design is a lot more than just informing customers about its contents. Just like any form of art, packaging design involves patience and creativity. A good packaging design attracts customers and helps foster brand identity. Branding and design studio Dorian gave Blanc Mariner an artistic touch.
The design studio mentions:
“Combining elegance and playfulness, our concept with Blanc Mariner was to take the eponymous sailor (mariner) and create an innovative, ingenious visual element in which the illustrated figure interacts with the label itself.
Subtle yet memorable, the resulting label has a fresh, attractive feel that has real stand out appeal on the shelf.”