Blue Ribbon
February 6, 2009 | 6 Comments
Designed by Jeff Krichmar | Country: United States | Fonts used: Neutraface
“Identity and collateral created for Kentucky based gourmet fast food restaurant.”
Comments
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6 Responses to “Blue Ribbon”
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February 6th, 2009 @ 12:50 pm
i’m vegan, so i would never eat there…
but if i was a person that would eat there, i don’t think i’d want pictures of horses on my fast food packaging. especially with the dubious origins of some of the meat they tend to use.
February 6th, 2009 @ 1:12 pm
Beautiful. Really beautiful. Although I have to admit, my first thought–after seeing the horse photo on the package–was “OMG is that a horse sandwich?!”. Nonetheless, pretty stuff.
February 6th, 2009 @ 1:41 pm
Thanks dudes + dudettes!
February 7th, 2009 @ 12:56 am
It would be really, really beautiful…if it weren’t holding fast food. The shots of horses tend to make the animals look a bit…meaty. The connotations are hard to ignore!
February 7th, 2009 @ 11:11 am
who knew Seabiscuit could be so tasty?
February 11th, 2009 @ 11:09 am
Even though the presentation would not resemble any other fast food chains nor bring up the thought of unhealthy greasy fast food, somehow I think the graphics and the colors do not conjure any tastiness to it.