Shaaimu, a young company that deals with new-age consumer electronics and mobile accessories, was required to create the right impact, enabling them to attract customers and potential buyers. The lack of proper brand design curtailed the company’s ability to create the right impact.
Shaaimu partnered with the Noida-based creative agency, Horizon9 Advertising & Brand Consultants Ltd., to create impactful branding and packaging design for their Smartwatches: one of their flagship products.
The advertising agency mentions:
“We transformed their complete brand identity through strategic visual design to bring alive their belief in the fusion of cutting-edge technology and innovative design creating quality products for the listener, the observer, the discoverer. The one who loves the journey.”
In addition to creating the tagline, Unlimit Possibilities, and brand positioning, the Indian creative agency worked on visually attracting the audience through vibrant packaging designs.
“We made the smart-watch smarter with a strong young colorful vibe sprinkled across its 3 color variants. Selective embossing, silver foiling, and sharp spot UV processing on key visual elements makes the packaging truly shine brighter ~ a sigh of relief from the dull mundane!”
“Not to forget the lit-up smiles and glee, the first sight of packaging brought on the faces of unassuming buyers making them fall-in-love with the new refreshed look of Shaaimu.”