Designed by: PepsiCo Design & Innovation
Country: United States

Brash Higgins

Brash Higgins

Designed by Swear Words | Country: Australia

“Brief: Create a logotype and symbol, style guide (font choices, colour palette), wine labels and stationery set. The Brash Higgins brand needs to be strong enough to stand on its own, yet be complimentary to their sister brand Omensetter.

Result: The visual identity of Brash Higgins is unique, clever, playful and memorable. The wine labels have been very well received by trade and media, helping the brand to gain widespread trial and acceptance. The labels are iconic and memorable without being bombastic or crass so they will retain a timeless appeal yet incredibly strong brand recall.”

Brash Higgins

Brash Higgins

Brash Higgins

Get the latest packaging design inspiration in your inbox:

Popular designs

Pure Persian Honey

When we look closely at honey packaging, they are almost all in the usual format, and the ultimate in creativity is that

Far Out Bar

Description: Far Out Bar is a cutting-edge packaging design project created for High Life Farms’ macrodose THC chocolate bars. This project involved

Burma Love Rebrand

Love at First BiteAs an extension of the Burma Superstar restaurant in San Francisco, Burma Love Foods gives diners an opportunity to

Designed by: PepsiCo Design & Innovation
Country: United States

Brash Higgins

lovely-package-brash-higgins1

Brash Higgins

Designed by Swear Words | Country: Australia

“Brief: Create a logotype and symbol, style guide (font choices, colour palette), wine labels and stationery set. The Brash Higgins brand needs to be strong enough to stand on its own, yet be complimentary to their sister brand Omensetter.

Result: The visual identity of Brash Higgins is unique, clever, playful and memorable. The wine labels have been very well received by trade and media, helping the brand to gain widespread trial and acceptance. The labels are iconic and memorable without being bombastic or crass so they will retain a timeless appeal yet incredibly strong brand recall.”

Brash Higgins

Brash Higgins

Brash Higgins

Previous slide
Next slide

Explore more great package design

Get the latest on packaging design in your inbox: