Designed by: PepsiCo Design & Innovation
Country: United States

Brylcreem

1 Minute Read

brylcreem

Designed by Echo Brand Design | Country: United Kingdom

“A classic British brand, with a strong male personality and a youthful consumer base, was lost in a sea of unisex competitors. So we gave the ‘Lion of Style’ its claws back. Integrating a contemporary structural design, with a revitalised classical lion mark and clear navigation gave the Brylcreem brand pride in its heritage and courage to innovate.”

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Designed by: PepsiCo Design & Innovation
Country: United States

Brylcreem

1 Minute Read
brylcreem

brylcreem

Designed by Echo Brand Design | Country: United Kingdom

“A classic British brand, with a strong male personality and a youthful consumer base, was lost in a sea of unisex competitors. So we gave the ‘Lion of Style’ its claws back. Integrating a contemporary structural design, with a revitalised classical lion mark and clear navigation gave the Brylcreem brand pride in its heritage and courage to innovate.”

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