Designed by: PepsiCo Design & Innovation
Country: United States

California Square

1 Minute Read

Designed by Stranger & Stranger | Country: United States

“Square bottles take up less space but you never see them on the wine shelves. If the wine industry turned over to square instead of round bottles we’d save almost a million trees in outer cardboard boxes alone. Not to mention savings in shipping and storage. We’ve created the icon square brand, California Square, available at Total Wines from today.”

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Designed by: PepsiCo Design & Innovation
Country: United States

California Square

1 Minute Read

Designed by Stranger & Stranger | Country: United States

“Square bottles take up less space but you never see them on the wine shelves. If the wine industry turned over to square instead of round bottles we’d save almost a million trees in outer cardboard boxes alone. Not to mention savings in shipping and storage. We’ve created the icon square brand, California Square, available at Total Wines from today.”

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