Designed by: PepsiCo Design & Innovation
Country: United States

Crosser Non-Vintage

1 Minute Read

crosser1

Designed by War Design | Country: Australia

“Crosser Vintage launched 25 years ago and has established itself as a premium Australian Sparkling. Lion Nathan approached War to develop a Crosser Non-Vintage label that retained the equity of the Vintage brand whilst positioning the Non-Vintage at a lower price point to capture the fast growing ‘everyday sparkling’ market. The design retains everything synonymous with Crosser but through the use of colour and finishes clearly identifies it’s role in the Crosser family.”

crosser2

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Designed by: PepsiCo Design & Innovation
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Crosser Non-Vintage

1 Minute Read
crosser1

crosser1

Designed by War Design | Country: Australia

“Crosser Vintage launched 25 years ago and has established itself as a premium Australian Sparkling. Lion Nathan approached War to develop a Crosser Non-Vintage label that retained the equity of the Vintage brand whilst positioning the Non-Vintage at a lower price point to capture the fast growing ‘everyday sparkling’ market. The design retains everything synonymous with Crosser but through the use of colour and finishes clearly identifies it’s role in the Crosser family.”

crosser2

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