Designed by: PepsiCo Design & Innovation
Country: United States

Currenna

Updated on April 13th, 2010  |  
1 Minute Read

Currenna

Designed by Shawn Schrader | Country: Japan

“The hair care products were for anti-aging so the idea of twisting and reversing time or counter clockwise was developed for the bottles and the logo. It would not be obvious to the consumer but having a theory behind the simple design was well received”

Currenna

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Currenna

1 Minute Read
currenna1

Currenna

Designed by Shawn Schrader | Country: Japan

“The hair care products were for anti-aging so the idea of twisting and reversing time or counter clockwise was developed for the bottles and the logo. It would not be obvious to the consumer but having a theory behind the simple design was well received”

Currenna

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