Designed by: PepsiCo Design & Innovation
Country: United States

Dependable

1 Minute Read

Designed by TAXI West | Country: Canada

“In a category known for over designed “flashy” work laced with starbursts, we decided to use simple, straightforward language (including the unconventional device of using actual sentence in the naming structure), a simple colour palate and a bold, graphic, almost utilitarian structure. This was done deliberately to reinforce the core value of dependability that Rocky Mountain Equipment the company possesses within the product itself. After all, dependability doesn’t scream from the rooftops. It just does its job the only way it knows how; the right way.”

Popular designs

I.C.O.N. India Oil

Designed by Version-X Design | Country: United States “I.C.O.N. came to us with the task of creating a sub-brand for their new

Bulleit Bourbon

Designed by Sandstrom Partners | Country: United States “Award-winning brand design agency Sandstrom Partners today announced it has been tapped by Diageo

Francuz

Designed by Motto | Country: Ukraine “The general idea was to present new product for Ukrainian market — brandy. As people mostly

Designed by: PepsiCo Design & Innovation
Country: United States

Dependable

1 Minute Read
Dependable_Group

Designed by TAXI West | Country: Canada

“In a category known for over designed “flashy” work laced with starbursts, we decided to use simple, straightforward language (including the unconventional device of using actual sentence in the naming structure), a simple colour palate and a bold, graphic, almost utilitarian structure. This was done deliberately to reinforce the core value of dependability that Rocky Mountain Equipment the company possesses within the product itself. After all, dependability doesn’t scream from the rooftops. It just does its job the only way it knows how; the right way.”

Previous
Next