Designed by: St Bernadine | Country: Canada
Earls, a restaurant established by father and son Bus and Stan Earl Fuller, has grown to 67 locations today. Established in 1982, Earls is “built on the foundation of the family since day one.”
The official website of Earls mentions the following:
“While the cuisine at Earls may have changed over the years, it remains true to Bus and Stan’s earliest vision: an approachable place made for friends to gather, families to celebrate, and partners (employees) to learn…”
The packaging
Earls partnered with Vancouver-based design agency St Bernadine to create the packaging designs for the company’s house wine. The designs for red and white wines are based on the country of their origin, complete with passports and travel stamps.
“Earls Kitchen + Bar approach to sourcing their house wine is no different than their approach to developing their food menu; take a team around the globe to taste, select, and source the most delicious wines available and offer them at exceptional value. St. Bernadine designed this system to incorporate both the red and white wine varieties under their country of origin. Informed by passports and travel stamps, design elements reflect the global sourcing required to offer these wines, while still demonstrating the Earls fun, approachable personality.”