Fashion Packaging Design, Health & Beauty Packaging Design

Ego

by Chris Zawada
March 14, 2011
19682

“Ego aims to connect with a modern audience concerned about their appearance. The faceted glass pack has been painted in matte silver so that the volume of the piece is solid and clearly defined. Ego uses a visual language which is direct and at the same time refined. The logo was created with equal strength in mind. Didot typeface was used in which the characteristics of the letter g was enlarged so that in context, three letters together form a single entity with more personality.”

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