AGENCY: Better Stronger
COUNTRY: Paris, France
ART DIRECTOR: Olivier Poulet
3D ARTIST: Miguel Maldonado
The essence of Escal candles is straightforward: fragrances have the ability to stir our memories and ignite our imagination. They possess the power to transport us to the places we’ve been or yearn to explore.
How can we rekindle the wanderlust in those who’ve ventured far and wide or aspire to do so? We envisioned three sensory-rich realms, filled with evocative scents and emotions, and crafted the brand with a visual identity that mirrors the graceful dance of a warming flame—enveloping not only rooms but also souls.