Designed by: PepsiCo Design & Innovation
Country: United States

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“El Buscador” and “El Guía” are the first two wines from a line designed under the concept of leisure. The packaging focuses on the moment of relax and pleasure that gives you with a good glass of wine, through a fun and original label that invites consumers to participate directly on the bottle itself to complete or resolve the puzzles.”

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Designed by: PepsiCo Design & Innovation
Country: United States

Finca de la Rica

1 Minute Read

Designed by Dorian | Country: Spain

“El Buscador” and “El Guía” are the first two wines from a line designed under the concept of leisure. The packaging focuses on the moment of relax and pleasure that gives you with a good glass of wine, through a fun and original label that invites consumers to participate directly on the bottle itself to complete or resolve the puzzles.”

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