Designed by: PepsiCo Design & Innovation
Country: United States

Frutos Secos Hacendado

1 Minute Read

tostado1

Designed by Lavernia & Cienfuegos | Country: Spain

“A dry fruits range produced by IMPORTACO exclusively for the supermarket chain MERCADONA. There was a main objective: to put order and to improve their visibility and to minimize the time in the shopping decision.

The solution is based:
– In the functional use of colours, which helps to identify the different ranges of products.
– A clear and very legible typography.
– Huge images of the nuts, which besides facilitating the identification provide a diferential and amusing aspect.”

tostado2

tostado3

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Designed by: PepsiCo Design & Innovation
Country: United States

Frutos Secos Hacendado

1 Minute Read
tostado1

tostado1

Designed by Lavernia & Cienfuegos | Country: Spain

“A dry fruits range produced by IMPORTACO exclusively for the supermarket chain MERCADONA. There was a main objective: to put order and to improve their visibility and to minimize the time in the shopping decision.

The solution is based:
– In the functional use of colours, which helps to identify the different ranges of products.
– A clear and very legible typography.
– Huge images of the nuts, which besides facilitating the identification provide a diferential and amusing aspect.”

tostado2

tostado3

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