Designed by: PepsiCo Design & Innovation
Country: United States

Grumpy Mule

lovely-package-grumpy-mule-coffee-1

Designed by Manifest Communications | Country: United Kingdom

“Grumpy Mule was a coffee brand in need of some love. And a bit of sass.

Not only did Manifest develop a butt-kicking logo, we also developed a tone of voice that challenged what the rest of the market was doing. Full of cultural references and tongue in cheek comments, the new Grumpy Mule brand has been receiving amazing feedback since it’s launch last month.”

ely-package-grumpy-mule-coffee-4 ely-package-grumpy-mule-coffee-2 ely-package-grumpy-mule-coffee-5 ely-package-grumpy-mule-coffee-3 ely-package-grumpy-mule-coffee-7 ely-package-grumpy-mule-coffee-6 ely-package-grumpy-mule-coffee-8

Get the latest packaging design inspiration in your inbox:

Popular designs

Studio La Regina Designs Zafferano del Re

The “Zafferano del Re” logo features a contemporary depiction of King Alaric’s face framed within an irregular circle, evoking the design of ancient gold coins. Each package enhances this historical connection with a treasure map included inside, tying back to the legend of Alaric’s buried treasure.

Designed by: PepsiCo Design & Innovation
Country: United States

Grumpy Mule

lovely-package-grumpy-mule-coffee-1

lovely-package-grumpy-mule-coffee-1

Designed by Manifest Communications | Country: United Kingdom

“Grumpy Mule was a coffee brand in need of some love. And a bit of sass.

Not only did Manifest develop a butt-kicking logo, we also developed a tone of voice that challenged what the rest of the market was doing. Full of cultural references and tongue in cheek comments, the new Grumpy Mule brand has been receiving amazing feedback since it’s launch last month.”

ely-package-grumpy-mule-coffee-4 ely-package-grumpy-mule-coffee-2 ely-package-grumpy-mule-coffee-5 ely-package-grumpy-mule-coffee-3 ely-package-grumpy-mule-coffee-7 ely-package-grumpy-mule-coffee-6 ely-package-grumpy-mule-coffee-8

Previous slide
Next slide
Get the latest on packaging design in your inbox: