Designed by: PepsiCo Design & Innovation
Country: United States

Joakim Norman Self Promo

1 Minute Read

Designed by Joakim Norman | Country: Sweden

“I’ve always been intrigued by candy and confectionary aesthetics. The colors, the blissful feeling and total unpretentiousness. That’s what I wanted my own business to feel like.

So I made hundreds of chocolate business cards, bigger chocolates to give away (with a golden coupon inside, Willy Wonka style), letters in classic swedish candybag-paper style, a bag with nougats that represents my services and a big box to send to potential customers. And of course a website. Everything folded and designed hand (except for the actual chocolate, I don’t wanna poison people…) with lots of love.”

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Designed by: PepsiCo Design & Innovation
Country: United States

Joakim Norman Self Promo

1 Minute Read

Designed by Joakim Norman | Country: Sweden

“I’ve always been intrigued by candy and confectionary aesthetics. The colors, the blissful feeling and total unpretentiousness. That’s what I wanted my own business to feel like.

So I made hundreds of chocolate business cards, bigger chocolates to give away (with a golden coupon inside, Willy Wonka style), letters in classic swedish candybag-paper style, a bag with nougats that represents my services and a big box to send to potential customers. And of course a website. Everything folded and designed hand (except for the actual chocolate, I don’t wanna poison people…) with lots of love.”

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