Designed by: PepsiCo Design & Innovation
Country: United States

M&M's And Adidas Create A Tasteful Sneaker Collaboration

Updated on November 18th, 2015  |  
1 Minute Read

lovely-package-koi-5

Designed by BULLET Inc. | Country: Japan

“This package is for Japanese Sake, which is called KOI. The KOI is a vividly patterned ornamental fish that represents Japan (KOI is also known as “Nishikigoi”)

KOI is ornamental carp that have beautiful colored markings on the spindle-shaped heroic body. They can be defined as inedible carp that have admirable figure, markings or colors. Also they are known as a “living jewel”. In 1918, first KOI was born in Niigata Japan where the Imayotsukasa Sake Brewery has their brewery.

Likening the white porcelain bottle to the shape of a KOI, we graphically applied a KOI pattern to the surface of the bottle. The package is complete with an outer box, which has a KOI-shaped window to make the display even more appealing. The target will be the people who don’t drink sake daily. Because KOI has unique bottle appearance it is able to appeal to the people who don’t drink Sake much. Of course Sake lovers are also our main targets.”

lovely-package-koi-4 lovely-package-koi-1 lovely-package-koi-3 lovely-package-koi-2

Popular designs

Blossa Glögg 09

Designed by BVD (Blidholm Vagnemark Design) | Country: Sweden | Font: Bodoni “For the seventh year since the premiere for Blossa annual edition mulled

Barracuda

Designed by Neumeister | Country: Sweden “Input: Barracuda, a brand formerly owned by the Swedish state liquor monopoly, Vin&Sprit, felt hopelessly outdated.

Bigagnoli Wines

Designed by Onice Design | Country: Italy “Bigagnoli Wines is a new wine producer in the Garda Lake area of Northern Italy.

Designed by: PepsiCo Design & Innovation
Country: United States

KOI

1 Minute Read
lovely-package-koi-5

lovely-package-koi-5

Designed by BULLET Inc. | Country: Japan

“This package is for Japanese Sake, which is called KOI. The KOI is a vividly patterned ornamental fish that represents Japan (KOI is also known as “Nishikigoi”)

KOI is ornamental carp that have beautiful colored markings on the spindle-shaped heroic body. They can be defined as inedible carp that have admirable figure, markings or colors. Also they are known as a “living jewel”. In 1918, first KOI was born in Niigata Japan where the Imayotsukasa Sake Brewery has their brewery.

Likening the white porcelain bottle to the shape of a KOI, we graphically applied a KOI pattern to the surface of the bottle. The package is complete with an outer box, which has a KOI-shaped window to make the display even more appealing. The target will be the people who don’t drink sake daily. Because KOI has unique bottle appearance it is able to appeal to the people who don’t drink Sake much. Of course Sake lovers are also our main targets.”

lovely-package-koi-4 lovely-package-koi-1 lovely-package-koi-3 lovely-package-koi-2

Previous slide
Next slide