Founded in 2011 and owned by Kim-Angela Perry, Magtie is a fragrance company that creates “artsy, feminine scents.” The brand produces its magical fragrances by fusing traditional French know-how and contemporary avant-garde creativity.
Magie is a French word meaning ‘magic,’ and the letter ‘t’ signifies ‘you.’ The combination of the two indirectly symbolizes “your magic.”
“Your scent should be as special as you are! We created Magtie because we believe your signature fragrance should reflect your inner strength and femininity like no other perfume does so before Pinterest or blogs existed. We spent months in our kitchen (before we had even purchased one product) experimenting with different natural ingredients from around the world to make each batch of perfume unique and better than the last.”
Magtie teamed with the Dubai-based graphic artist Mahmoud Alsayed to create the logo and the packaging design.
The packaging designs have been inspired by French art and style, which oozes elegance and sophistication. The perfume brand and the packaging appear in sync and lets the customers know of its French inspiration.
“The logo and the packaging design were made to match the French culture. Inspired by the French style and art direction, the overall design was made to be as minimal as we can.”