Designed by: PepsiCo Design & Innovation
Country: United States

Mammoth Supply Company

1 Minute Read

Designed by Shine | Country: New Zealand

“Mammoth Supply Company is a brand that lives in a man’s world and always talks from a male perspective, even when talking to women as it sometimes does. Mammoth is not chauvinistic or sexist in any way; it recognises that most women want their blokes to be blokes. It’s not interested in getting involved in a battle of the sexes, or ‘men are from Mars/women are from Venus’ debates.

Mammoth simply wants to stand up for and celebrate what ‘real men’ are about and the type of food they want to eat. We talk in men’s language about things that men care about or are entertained and all our products are designed primarily to be enjoyed by men.”

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Designed by: PepsiCo Design & Innovation
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Mammoth Supply Company

1 Minute Read
mammoth1

Designed by Shine | Country: New Zealand

“Mammoth Supply Company is a brand that lives in a man’s world and always talks from a male perspective, even when talking to women as it sometimes does. Mammoth is not chauvinistic or sexist in any way; it recognises that most women want their blokes to be blokes. It’s not interested in getting involved in a battle of the sexes, or ‘men are from Mars/women are from Venus’ debates.

Mammoth simply wants to stand up for and celebrate what ‘real men’ are about and the type of food they want to eat. We talk in men’s language about things that men care about or are entertained and all our products are designed primarily to be enjoyed by men.”

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