Designed by Jackson Willits | Country: United States

“Matt’s Brew is just that—beer brewed by Matt Flores, a fellow Seattle-based designer. When he mentioned needing packaging for a CDA this winter, we started ideating and decided the beer should be a play on the notorious rain and darkness we experience here in the Pacific Northwest. From there, I chose to create a design and illustration that’s somewhere between the classic WPA national parks posters and a New Yorker cartoon. This jaded snowman is dedicated to all the folks who spend their short daylight hours in grey and soggy concrete jungles.”