Designed by: PepsiCo Design & Innovation
Country: United States

McIvor Estate

Updated on April 3rd, 2009  |  
1 Minute Read

mcivor1

Designed by Swear Words | Country: Australia

“The true story of the man McIvor remains a mystery. Surveyor? Bushie? Local pioneer? Whatever the legend, his notoriety named a region, upon which the McIvor Estate vineyard now thrives. Located in Heathcote Victoria, the vines grow in the sought-after granitic soil amongst dramatic scenery of large granite boulders, majestic rolling hills and imposing gullies framed by the Great Dividing Range.

After many tasting sessions Swear Words came up with a bold, elegant identity and complementary packaging to communicate the essence of the vineyard and the legend.”

mcivor2

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Designed by: PepsiCo Design & Innovation
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McIvor Estate

1 Minute Read
mcivor1

mcivor1

Designed by Swear Words | Country: Australia

“The true story of the man McIvor remains a mystery. Surveyor? Bushie? Local pioneer? Whatever the legend, his notoriety named a region, upon which the McIvor Estate vineyard now thrives. Located in Heathcote Victoria, the vines grow in the sought-after granitic soil amongst dramatic scenery of large granite boulders, majestic rolling hills and imposing gullies framed by the Great Dividing Range.

After many tasting sessions Swear Words came up with a bold, elegant identity and complementary packaging to communicate the essence of the vineyard and the legend.”

mcivor2

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