Designed by: PepsiCo Design & Innovation
Country: United States

Milk Carton Concept

milk2

Designed by Raw Edges | Country: United Kingdom

An excellent example of structural package design applied in a f

unctional and communicative way.

“These three different milk cartons distinguish between the rates of fat in the milk by using form rather than colour. The form of the milk cartons reflects in a way on the milk’s texture and smoothness. The two back folds are used as the carton’s handle, while the two in the front function as the spout.”

zp8497586rq

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Studio La Regina Designs Zafferano del Re

The “Zafferano del Re” logo features a contemporary depiction of King Alaric’s face framed within an irregular circle, evoking the design of ancient gold coins. Each package enhances this historical connection with a treasure map included inside, tying back to the legend of Alaric’s buried treasure.

Designed by: PepsiCo Design & Innovation
Country: United States

Milk Carton Concept

milk2

milk2

Designed by Raw Edges | Country: United Kingdom

An excellent example of structural package design applied in a f

unctional and communicative way.

“These three different milk cartons distinguish between the rates of fat in the milk by using form rather than colour. The form of the milk cartons reflects in a way on the milk’s texture and smoothness. The two back folds are used as the carton’s handle, while the two in the front function as the spout.”

zp8497586rq
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