Designed by Rethink | Country: Canada
“A new design was created with a handcrafted, simple, and vintage feel to represent the brewery. All elements of the packaging were then completely re-designed, combining the new logo with unique illustrations and beautiful colours that would really pop on shelves. In addition the IPA was re-branded, introducing Mad Tom as a character that would add personality to the flavourful product.”
The South Korean agency is looking to capture the “Kombucha culture” for it’s market-leading client.
Through this, they aim to show more than just drinking Kombucha, but also showcasing one’s personality and proposing an Instagrammable and attractive drink culture.
Grit Studio, located in Sonoma CA, decided to create and brand it’s own wine, CAOS, inviting you for the unknown.
Designed by: PepsiCo Design & Innovation
Country: United States
Designed by Rethink | Country: Canada
“A new design was created with a handcrafted, simple, and vintage feel to represent the brewery. All elements of the packaging were then completely re-designed, combining the new logo with unique illustrations and beautiful colours that would really pop on shelves. In addition the IPA was re-branded, introducing Mad Tom as a character that would add personality to the flavourful product.”
