Designed by: PepsiCo Design & Innovation
Country: United States

Nestlé Black Magic

blackmagic1

Designed by Elmwood | Country: United Kingdom

“Nestlé was keen to bring dark chocolate into the mainstream using it’s much-loved Black Magic brand. It required a repositioning of the category as well as the brand and great packaging to communicate it.”

blackmagic2

blackmagic3

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Designed by: PepsiCo Design & Innovation
Country: United States

Nestlé Black Magic

blackmagic1

blackmagic1

Designed by Elmwood | Country: United Kingdom

“Nestlé was keen to bring dark chocolate into the mainstream using it’s much-loved Black Magic brand. It required a repositioning of the category as well as the brand and great packaging to communicate it.”

blackmagic2

blackmagic3

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