What you can’t see in this photo is the unique label placement for Polar Ice Vodka. Pigeon Branding + Design took advantage of the crystal clear liquid, and went with label placement on the back of the bottle which creates a nice element of depth when viewed on-shelf.
Designed by: PepsiCo Design & Innovation
Country: United States
Polar Ice
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Designed by: PepsiCo Design & Innovation
Country: United States
Polar Ice
- by Chris Zawada
- 178
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What you can’t see in this photo is the unique label placement for Polar Ice Vodka. Pigeon Branding + Design took advantage of the crystal clear liquid, and went with label placement on the back of the bottle which creates a nice element of depth when viewed on-shelf.
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