Designed by: PepsiCo Design & Innovation
Country: United States

Polevskaya Varnya

1 Minute Read

Designed by Red Pepper | Country: Russia

“Beer package concepts are usually very beautiful.

But in reality, the Russian’s law demands placing a lot of additional mandatory information on the bottle. And this becomes a problem, because sometimes this information occupies more than 50% of label space.

Looking on the brewery’s logo in a shape of a tree, we have chosen direction of eco-labels and used the texture of tree bark and felling. We embedded all mandatory information about consist and limitations to the natural wood texture, saving the visual harmony and purity of idea.

100% of mandatory information shown. 100% of idea saved. 100% not fake and already in stores.”

Popular designs

Yogamood Aromatherapy Body Oils

Designed by Wunsch | Country: Denmark “A newly established yoga studio, Yogamood seeks to place yoga in a modern Scandinavian context, making

Casas Patronales

Designed by Motherland | Illustration: Mattias Käll | Country: Sweden | Buy it Casas Patronales is a Chilean wine designed by Swedish

Adirondack Whisky

Designed by: Joe Farquharson | Country: United States “Brand concept and packaging design for a fictional single malt whisky (spelled with no

Designed by: PepsiCo Design & Innovation
Country: United States

Polevskaya Varnya

1 Minute Read
lovely-package-polevskaya-varnya-1

Designed by Red Pepper | Country: Russia

“Beer package concepts are usually very beautiful.

But in reality, the Russian’s law demands placing a lot of additional mandatory information on the bottle. And this becomes a problem, because sometimes this information occupies more than 50% of label space.

Looking on the brewery’s logo in a shape of a tree, we have chosen direction of eco-labels and used the texture of tree bark and felling. We embedded all mandatory information about consist and limitations to the natural wood texture, saving the visual harmony and purity of idea.

100% of mandatory information shown. 100% of idea saved. 100% not fake and already in stores.”

Previous
Next