Designed by: PepsiCo Design & Innovation
Country: United States

Probar Sweet & Savory

1 Minute Read

probar12

Designed by Moxie Sozo, Illustration by Stefanie Shank | Country: United States

Probar is a high performance energy bar made from whole, raw foods. Each flavor is a different mix of fruits, nuts, berries, and seeds. Unlike most energy bars, Probar’s ingredients are natural and recognizable. Moxie Sozo was hired to redesign Probar’s entire product line. After the new launch, sales increased dramatically, market share improved, and the company picked up numerous new retail accounts.”

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Food that's every bit as simple as a hunter on
Designed by PepsiCo Design & Innovation | Country: United States "Released in a series

Designed by: PepsiCo Design & Innovation
Country: United States

Probar Sweet & Savory

1 Minute Read

probar12

Designed by Moxie Sozo, Illustration by Stefanie Shank | Country: United States

Probar is a high performance energy bar made from whole, raw foods. Each flavor is a different mix of fruits, nuts, berries, and seeds. Unlike most energy bars, Probar’s ingredients are natural and recognizable. Moxie Sozo was hired to redesign Probar’s entire product line. After the new launch, sales increased dramatically, market share improved, and the company picked up numerous new retail accounts.”

probar21

probar31

probar41

probar51

probar61

probar71probar81probar91

probar101

probar111

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