Designed by: PepsiCo Design & Innovation
Country: United States
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Discover the transformation of Whiskas from a legacy brand into an experience-driven one. The updated identity and packaging design amplifies distinctive brand assets, creating an emotional connection with pet parents in a digital-first world.
The design strategy adopted by Holman\Design® draws upon an eclectic mix of inspirations, including tarot cards, tattoo art, and gypsy culture. This choice reflects a deliberate effort to imbue Roca’s branding with layers of meaning
JDO has designed the vibrant visual identity for Cucina Moderna’s new super-premium pasta sauces. The visual identity reflects the balance between respecting tradition and celebrating the evolution of Italian cuisine.
“BrewBeak Beer Series Packaging Design artfully fuses craftsmanship and art, reflecting the brand’s philosophy and the beauty of nature. Through minimalist design and bird-themed illustrations, each package uniquely represents different beer varieties, creating a memorable and sophisticated brand identity.”
Explore Fen & Field’s grain-to-glass spirits brought to life by SingleDouble’s design, encapsulating the distiller’s vision of honesty and quality. The design relates to the distillery’s location and spirit-making process.
Designed by: PepsiCo Design & Innovation
Country: United States
