Designed by: PepsiCo Design & Innovation
Country: United States

RockArsenal

Updated on July 1st, 2011  |  
1 Minute Read

RockArsenal

Designed Anna Leushina | Country: Russia

“T-shirts are packaged into recycled beer bottles, the most popular drink in underground culture. The bottles are smashed to get the t-shirt out –according to an underground practice of fighting with bottles and using them like a self-defence device.

Like different beer types and music styles, shirts are divided into three types – soft, classic and dark. The illustration can be turned both up and down to look properly and symbolize an eternal circle.”

RockArsenal

RockArsenal

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Designed by: PepsiCo Design & Innovation
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RockArsenal

1 Minute Read
lovely-package-rock-aresenal1

RockArsenal

Designed Anna Leushina | Country: Russia

“T-shirts are packaged into recycled beer bottles, the most popular drink in underground culture. The bottles are smashed to get the t-shirt out –according to an underground practice of fighting with bottles and using them like a self-defence device.

Like different beer types and music styles, shirts are divided into three types – soft, classic and dark. The illustration can be turned both up and down to look properly and symbolize an eternal circle.”

RockArsenal

RockArsenal

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