Designed by: PepsiCo Design & Innovation
Country: United States

Santini for Selfridges

Santini for Selfridges

Designed by Purpose | Country: United Kingdom | Fonts used: Helvetica Inserat

“Selfridges wanted a special chocolate, to coincide with National Chocolate Week 2008, and the fact that – due to world events – people are spoiling themselves with little ‘treat’ purchases.

Purpose worked with restaurateur and Food Writer Laura Santini, and The Chocolate Society to produce some Hokey Pokey with a topical twist.”

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Santini for Selfridges

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Santini for Selfridges

Designed by Purpose | Country: United Kingdom | Fonts used: Helvetica Inserat

“Selfridges wanted a special chocolate, to coincide with National Chocolate Week 2008, and the fact that – due to world events – people are spoiling themselves with little ‘treat’ purchases.

Purpose worked with restaurateur and Food Writer Laura Santini, and The Chocolate Society to produce some Hokey Pokey with a topical twist.”

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