Designed by: PepsiCo Design & Innovation
Country: United States

Schooner EXACT Brewing Company

1 Minute Read

Designed by Taphandles | Country: United States

“After five years in operation, Schooner EXACT Brewing Company approached Taphandles to update and expand on their master brand logo. Taphandles created a new brand system that allows for more flexibility while maintaining the ties to the nautical heritage of Seattle that inspired the original brand. At the same time, the new system better reflects their mature and growing brewery without forgetting where they came from. As Schooner EXACT begins to roll out their new brand, they have added bottled beer to their line-up for the first time. Taphandles updated their beer art and created 22-ounce bottle labels for their King Street Brown Ale, 3 Grid IPA, and Hoppy Holidays Winter Ale, with the goal of elevating the design to compliment the new master brand system and the quality of the beer. Each label is built on the same framework that allows for variation in color and the artwork unique to each style to stand out on the shelf.”

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Designed by: PepsiCo Design & Innovation
Country: United States

Schooner EXACT Brewing Company

1 Minute Read

Designed by Taphandles | Country: United States

“After five years in operation, Schooner EXACT Brewing Company approached Taphandles to update and expand on their master brand logo. Taphandles created a new brand system that allows for more flexibility while maintaining the ties to the nautical heritage of Seattle that inspired the original brand. At the same time, the new system better reflects their mature and growing brewery without forgetting where they came from. As Schooner EXACT begins to roll out their new brand, they have added bottled beer to their line-up for the first time. Taphandles updated their beer art and created 22-ounce bottle labels for their King Street Brown Ale, 3 Grid IPA, and Hoppy Holidays Winter Ale, with the goal of elevating the design to compliment the new master brand system and the quality of the beer. Each label is built on the same framework that allows for variation in color and the artwork unique to each style to stand out on the shelf.”

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