Designed by: PepsiCo Design & Innovation
Country: United States

Sivaris Rice

sivaris

Designed by Pepe Gimeno | Country: Spain

“The brief for the packaging for SIVARIS was twofold: to raise product awareness and profile, and to do so with a considerable economy of means. To achieve these goals, we based the graphic design exclusively on typography and color to distinguish the different varieties of rice. The packs are made with tubes and lids already existing in the marketplace, with the graphics are laser printed on kraft paper labels which are then adhered to the tube.”

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Designed by: PepsiCo Design & Innovation
Country: United States

Sivaris Rice

sivaris

sivaris

Designed by Pepe Gimeno | Country: Spain

“The brief for the packaging for SIVARIS was twofold: to raise product awareness and profile, and to do so with a considerable economy of means. To achieve these goals, we based the graphic design exclusively on typography and color to distinguish the different varieties of rice. The packs are made with tubes and lids already existing in the marketplace, with the graphics are laser printed on kraft paper labels which are then adhered to the tube.”

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