Designed by: PepsiCo Design & Innovation
Country: United States

SmartWater

1 Minute Read

Designed by Boyoun Jung | Country: United States

“Under the creative direction of Neil Kraft, I designed the glass bottle. The bottle design elevated Smartwater’s positioning as a stylish and aspirational brand with prominent placement and distribution at trendy restaurants and hotels in the Atlanta and Los Angeles vicinities.

I maintained a simplistic and clean design while maintaining key Smartwater brand cues including the signature water drop. The design was received so well that distribution now extends to the New York City metropolitan area.”

Popular designs

Cruse Wine Co.

Designed by Force & Form | Country: United States “With the growing popularity of boutique wines, it has become increasingly important for

East Van Vodka

Designed by Cause+Affect | Country: Canada “Odd Society Spirits is a small-batch craft distillery in the heart of East Vancouver and Cause+Affect

Food that's every bit as simple as a hunter on

Designed by: PepsiCo Design & Innovation
Country: United States

SmartWater

1 Minute Read

Designed by Boyoun Jung | Country: United States

“Under the creative direction of Neil Kraft, I designed the glass bottle. The bottle design elevated Smartwater’s positioning as a stylish and aspirational brand with prominent placement and distribution at trendy restaurants and hotels in the Atlanta and Los Angeles vicinities.

I maintained a simplistic and clean design while maintaining key Smartwater brand cues including the signature water drop. The design was received so well that distribution now extends to the New York City metropolitan area.”

Previous
Next