Student Work – Elisabeth Limi

November 22, 2009 | 8 Comments

zubrowka

Design suggestion for Polish Vodka brand Zubrówka. Taking the brands history and origin into the design context with a medicine twist.

Comments

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8 Responses to “Student Work – Elisabeth Limi”

karol
November 22nd, 2009 @ 12:33 pm

The original one is better!
and its 40% not 60%…
hm
November 22nd, 2009 @ 2:55 pm

Looks rushed, sorry.
salvador
November 22nd, 2009 @ 11:38 pm

Żubr (żubr-ówka) – http://pl.wikipedia.org/wiki/Żubr

and a blade of buffalo grass is placed in each bottle of Żubrówka
mik
November 22nd, 2009 @ 11:39 pm

its żubrówka, not z with ` and not o but ó
and its missin the whole thing, whare is żubrowa trawa (type of grass)
this is so stupid
salvador
November 22nd, 2009 @ 11:45 pm

nice design but for other name of vodka
Maja Pelc
November 24th, 2009 @ 1:28 am

Ok, what’s with all the Żubrówka redesigning attempts lately, was it some student project assigned to many?

Anyways, the packaging – as mentioned above – doesn’t feature the main attribute of the product, which is the famous straw of grass (that apparently bison had peed on)! It’s the only thing that really differs that alcohol from other brands and I don’t think you can simply omit that in the design. If anything, the packaging should put emphasize on exposing it.

The medicine approach – I know the designer is looking for a way to put the product out there, but it doesn’t need it – it has the straw and the bison legend…
Pijak z Olsztyna
November 25th, 2009 @ 4:09 am

Hi Elisabeth,
Its not a good try.

Żubrówka is legendary Polish Vodka. This design approach has no connection with unique symbols of the brand: country of origin (Poland Yeah!), name, lettering, bison and straw.

– the straw cannot be outside of the bottle
– Żubrówka has delicate yellow color
– Żubrówka is not a medicine drink, its damn good alcohol (try wih apple juice!)
– there are some weird translations from Polish on the bottle, Fix it.
– Żubrówka is 40% proof

Regards
Żubrówka Fan from Poland
Rene
November 8th, 2012 @ 2:55 am

People don’t be harsh, I think look good,I know it might be too extreme for some but it’s organic and brings something fresh, it’s could be nice have limited version with some extra out packaging. Maybe a wooden box? Good job!