Designed by: PepsiCo Design & Innovation
Country: United States

Student Work – Joao Ricardo Machado

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Designed by Joao Ricardo Machado | Country: Portugal

“This is a project for a ice cream identity and package family for kids. It was a final college project created for the Graphic Design Project class in the College of Arts and Design Caldas da Rainha (ESAD.CR), Portugal. The faces and expressions interact with the kids by showing how fun and delicious it is to eat ice cream and turn the package into a collectible and reusable fun object for kids. Particularly, I always feel like laughing when i look at theses happy faces.”

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Food that's every bit as simple as a hunter on

Designed by: PepsiCo Design & Innovation
Country: United States

Student Work – Joao Ricardo Machado

1 Minute Read

yummy1

Designed by Joao Ricardo Machado | Country: Portugal

“This is a project for a ice cream identity and package family for kids. It was a final college project created for the Graphic Design Project class in the College of Arts and Design Caldas da Rainha (ESAD.CR), Portugal. The faces and expressions interact with the kids by showing how fun and delicious it is to eat ice cream and turn the package into a collectible and reusable fun object for kids. Particularly, I always feel like laughing when i look at theses happy faces.”

yummy2

yummy3

yummy4

yummy5

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