Designed by: PepsiCo Design & Innovation
Country: United States

Student Work – Surya Prasetya

1 Minute Read

Designed by Surya Prasetya | Country: Australia

“Chronicle is a modern high-end Gin, made to entice young entrepreneurs. Chronicle is aimed at a male market, 25-40 with an eye for simple yet classic design and fashion.

The idea behind Chronicle started off as an image of a wealthy man sitting in a chair reading the newspaper in the 1950’s. To give the bottle a sense of strength I combined this idea with a poison bottle cap lid. Achieving a sophisticated yet classic look that portrayed a little Danger and Class.”

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Designed by: PepsiCo Design & Innovation
Country: United States

Student Work – Surya Prasetya

1 Minute Read

Designed by Surya Prasetya | Country: Australia

“Chronicle is a modern high-end Gin, made to entice young entrepreneurs. Chronicle is aimed at a male market, 25-40 with an eye for simple yet classic design and fashion.

The idea behind Chronicle started off as an image of a wealthy man sitting in a chair reading the newspaper in the 1950’s. To give the bottle a sense of strength I combined this idea with a poison bottle cap lid. Achieving a sophisticated yet classic look that portrayed a little Danger and Class.”

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