Inverey stands out with its image that captures the essence of the rugged Highland countryside. Breaking away from the norm, the label design does not feature the traditional tartan. Instead, it presents an organised structure of intertwining circles, rhombuses, four-pointed stars and dots born out of their intersection.

“Boundless Brand Design and Beefeater Gin have collaborated to create a new, sustainable design for the Beefeater 24 bottle. The revamped design features enhanced aesthetics and sustainability credentials, embodying the ‘high-energy’ spirit of London.”