Dust Cutter Beverage Co.

Dust Cutter Beverage Co.

Dust Cutter Beverage Co.

Designed by Cultivator Advertising & Design | Country: United States

“This month, Dust Cutter Beverage Co., Jackson Hole, Wy., launches its first product line, three varieties of all-natural, western-style lemonade, available in western state test markets and online. Package design (as well as the branding and advertising) is by Cultivator Advertising & Design, Denver, their first work for the new client.

Dust Cutter  is packaged in fast-cooling, 16 oz., reclosable aluminum (“Alumi-Tek”) bottles, and comes in Original, Huckleberry, and Iced Tea varieties, retailing online for $20 per 12-pack. Its all-natural ingredients include ginseng and Vitamin B. Dust Cutter is made from the company founder, Eric Green’s family recipe, served up for generations to parched guests at the Warm Springs Ranch in Jackson Hole, Wyoming.”

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Great Divide Brewing Co.

Great Divide Brewing Co.

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Designed by Cultivator Advertising & Design | Country: United States | Fonts used: Knockout, Freehand 521

Brief: Convey superior quality, hand-crafted beers. Original: Mixed letter sizes suggest too casual approach to brewing. Individual beer icons, including mountain biker, rock climber, skier, are Colorado cliches. Redesign strategy: Overall block letter identity implies unapologetic, strong-flavored brewing style. Within overall line, individual beers are characterized by whimsical, cutout silhouettes.”

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