Lights - Lovely Package

& Tradition

September 18, 2011 by Lovely Package

“Craft meets art. Function meets form. Material meets potential. This is our Nordic tradition and heritage. &Tradition aims to bridge these values to contemporary design, reshaping, redefining and reinventing materials, techniques and forms. &Tradition covers the masters of yesterday, the leading designers of today and the talent who may create the classics of the future. We scout for design talent and handpick production facilities globally. But our roots are still Nordic. We respect nature that provide our raw materials, and we believe in design that is made to last.”

KAWS x The Standard Hotel

January 22, 2011 by Lovely Package

Renowned artist KAWS and The Standard Hotel just launched their collaboration for limited edition filament light bulbs. Along with the light bulbs, 2 different types of KAWS pillows in multiple colors and KAWS companion key chains will be exclusively available for sale at New York shop.

Gauss LED

September 15, 2010 by Lovely Package

“One year after the release of energy saving bulbs Gauss has begun to produce LED bulbs and lighting based on future technologies. A good product without appropriate packaging is like a city without traffic jams or the President without twitter.

On the basis of color temperature the package boxes are divided into cold, warm and neutral. The quantity of diods is visualised too. Bulbs and lamps are like the happy couple — always together, but need different clothes. Everything is clear and clean — no ideal homes and “New!” signs.

The big LED family members have already settled all over the supermarkets.”

Student Work – Kayla Jang

May 23, 2010May 20, 2010 by Lovely Package

A charming, retro-inspired conceptual design for GE Christmas Lights using a colour palette not normally seen in this product sector.

“The assignment was to redesign the packaging and identity of an ordinary object. I chose the GE Christmas Light Package and I wanted to make it bright and cheerful as christmas light by avoiding clichés. The colorful overlapped shapes are expressed as translucent bulbs and snow flakes as light inside the bulbs.”

Comtech

February 12, 2010October 28, 2008 by Lovely Package

“Main corporate element is checkers design. Repeating pattern draws one’s attention and is quite notable among solid colors on other producer’s packages. It is easy to-replicate on any bearers and formats. Checkers bring emotional note in package design. Usually lamp packages are either aggressive bright or high-tech cold. Textile checkers pattern is more friendly and humane, it has some home comfort sense.

In addition, a lamp image is placed in the corner for some symmetrical lamps. So you can make a whole image placing two neighbor sides of lamp packages. This brings some game aspect into package design making it more interesting and attractive.”