Switzerland - Lovely Package

Raselli Tea

June 30, 2015 by Lovely Package

“Raselli tea blends are made of organic herbs from the Swiss Alps. Protective aroma sachets preserve the precious scents and flavors of the natural ingredients. Each blend comes in a unique design featuring a signature color and an animal that is characteristic for the alpine area where the organic herbs are grown. The cardboard surface of the box stands for the naturalness of the product while the bright colors and playful illustrations are a promise of joy and pleasure associated with each cup of this marvelous tea. The design was created by Plasmadesign Studio, a multidisciplinary design agency based in Zurich.”

Migros

May 30, 2014 by Lovely Package

“With a new line in the ice cream department, the Swiss retail company Migros is relying on the tried and trusted. The simple block ice cream has been a favorite in the 70s but disappeared from the range. Nowadays the honest and authentic products reflect the zeitgeist again and therefor they have been relaunched.

allink developed the packaging design for the relaunch of the popular classic, which has been created from scratch. The packaging design attracts attention due to the straight-line and reduced design. And it awakes memories of the summer vacation in Italy, colored Vespa scooter and a time, when everything was little bit simpler.”

Economy

May 20, 2014 by Lovely Package

“The brand identity of the economy line stands for a strong cost-performance ratio. The economy range focuses on price without being positioned on the lowest level. The legal requirements are more than met.

The line delivers brand quality for a good price as well as a wide product range. The quality of the food is as good as the products of any manufacturer`s brand.”

La Brasserie du Château

February 8, 2014 by Lovely Package

“The Brasserie Artisanale du Château based in Lausanne, Switzerland, commissioned the graphic design agency A3 Studio to create four new labels for their traditionally made beer, as well new packaging.

The beers are brewed with a traditional process, for this reason A3 Studio has developed a graphic style which is both contemporary and traditional. The labels for la Brune, la Blonde, la Ginger and the India Pale Ale are inspired by the sea world and are decorated with ropes. The illustrations (a whale, a corset, a siren, and a ship) are drawn by hand to emphasize the hand made production of the beer, they are inspired by old engravings and sailor tattoos.

Printed on craft paper, the labels stress the authenticity of the beer. The brown cardboard of the four-pack completes the look.”

Nectaflor Honey

October 21, 2013 by Lovely Package

Designed by allink | Country: Switzerland “The Swiss honey producer nectaflor launched three special exquisite products in Summer 2013 – Honey from three different regions in Switzerland: Ticino, Ostschweizer and Jura Suisse. Due to the regional limitation the delicious honey sorts are only available in small quantities, which leads to a high exclusivity. allink created … Read more

Dynoptic

May 29, 2013 by Lovely Package

“Dynoptic is a network of opticians in Switzerland, offering a collection of contact lenses and lens care products. Dynoptic’s packaging distinguishes itself through its uniquely simple design and its black background, which clearly sets it apart from the design of its competitors. The coloured numbering system on products enables customers and opticians alike to quickly recognise the products, as every colour represents a specific purpose. A green number indicates “All-in-One” products, a red number denotes products which should be handled with care and a blue number stands for products which can be used to quickly clean contact lenses on the go. The font “CoHeadline” by Dalton Maag was chosen, as it appeals to both sexes with its use of corners and curves. The Dynawell suite of eye care products was designed using the same concept. The colour scheme for Dynawell products, however, is a blue background and white numbers.”

Hardegger Hüppen

January 8, 2013 by Lovely Package

“Hardegger bakes original Zurich Hüppen from a decades-old secret family recipe, using only natural ingredients. Geissbühler was briefed to give the traditional Company a refreshing Deign and Image without losing the value of old traditions. That’s how Geissbühler came up with the Lion as it is the main symbol of Zurich. With the coloured tongues it gives it all a twinkle in the eye and puts it into modern times.”

Kasha Ready

December 27, 2012 by Lovely Package

“A taste of caipirinha. Graphic design from letterpress wooden typewriter “vintage fonts, recycle”. The idea is to create a graphic frame when stacking the boxes.”

Renouve

August 8, 2012 by Lovely Package

“Renouve is the world’s first anti-aging hand sanitizing lotion made with collagen stimulating peptides. The name Renouve embodies the essence of the product- renewal. The flower design is a symbol of its characteristics: modern, pure and feminine. Various color schemes for various moods.”

Sorein

February 29, 2012 by Lovely Package

“Sorein located in Päffikon ZH has been in business for more than 85 years. The company is specialised in hand cleaning and skin care products designed for professional use. Our goal was to better visualise the high quality of the products and the expertise of Sorein. The modern and functional design has been tailored to the requirements of industrial use. Prevention of skin diseases and allergies are important to blue colour workers. The clear colour code and typography ensures a correct usage by these professionals.

The new branding and packaging design is in use as of now. The redesign will be applied to new products and communication measures as they come to market.”