Designed by: PepsiCo Design & Innovation
Country: United States

Tucumen

1 Minute Read

Designed by Guillo Milia | Country: Argentina

“Tucumen is a new line of wines Budeguer, a family company of immigrants who became major sugar producers in northern Argentina. After more than a century but returned to migrate to Mendoza, the land of vineyards to produce their own wines. The brand is a combination that joins the Argentinean regions of Tucumán (Sugar Land in Argentina) and Mendoza. The design attempts to convey the collage of cultures, styles, colors and textures of two lands as different but united in a single product that represents love for theirfamily origins.”

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Tucumen

1 Minute Read
lovely-package-tucumen1

Designed by Guillo Milia | Country: Argentina

“Tucumen is a new line of wines Budeguer, a family company of immigrants who became major sugar producers in northern Argentina. After more than a century but returned to migrate to Mendoza, the land of vineyards to produce their own wines. The brand is a combination that joins the Argentinean regions of Tucumán (Sugar Land in Argentina) and Mendoza. The design attempts to convey the collage of cultures, styles, colors and textures of two lands as different but united in a single product that represents love for theirfamily origins.”

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