Designed by: PepsiCo Design & Innovation
Country: United States
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Explore the playful and artistic design behind Jaja Tequila’s packaging inspired by Jaliscan sunsets. Discover how the brand utilized social media platform, TikTok, to share their creative process.
Explore the refreshing brand identity and package design for Cincinnati’s cherished boutique ice cream parlor, Aglamesis Bros. This redesign by Neltner Small Batch brilliantly echoes the brand’s warmth, sincerity, and tradition.
Discover the bespoke bottle design by Jackson Family Wines and Chris Jackson for their first spirits venture—a Kentucky Straight Bourbon. The intricate design captures their legacy, blending tradition and innovation, and symbolizes victory.
Discover the transformation of Whiskas from a legacy brand into an experience-driven one. The updated identity and packaging design amplifies distinctive brand assets, creating an emotional connection with pet parents in a digital-first world.
Discover TLALOCAN, a limited edition artisanal mezcal celebrating Mexico’s mythological culture. Reflecting the legacy of Tlaloc, the rain and thunder god, its unique design reveals a hidden divinity, linking Aztec mythology to modernity through a sip of heritage.
Designed by: PepsiCo Design & Innovation
Country: United States
