Designed by: PepsiCo Design & Innovation
Country: United States

WORK Beer

Updated on January 17th, 2011  |  
1 Minute Read

WORK Beer

Designed by WORK Labs | Country: United States

“WORK Beer started with a art director that dreamed of having his own beer(seriously, who doesn’t dream about having their own beer?). That dream led to beer for the American worker, WORK Beer—For A Job Well Done. It became the brewers best selling beer, going from local to available in all the surrounding states within a matter of months. No detail was overlooked, from the non-conventional label, to the box, to the coasters, to the pint glasses to the ads and TV spots. The WORK Beer tap handle stands out in a line-up pretty well, too, it’s a hammer. As far as we know here at WORK, we’re one of the only agencies in America to ever have our own brand of beer.”

WORK Beer

WORK Beer

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WORK Beer

1 Minute Read
work1

WORK Beer

Designed by WORK Labs | Country: United States

“WORK Beer started with a art director that dreamed of having his own beer(seriously, who doesn’t dream about having their own beer?). That dream led to beer for the American worker, WORK Beer—For A Job Well Done. It became the brewers best selling beer, going from local to available in all the surrounding states within a matter of months. No detail was overlooked, from the non-conventional label, to the box, to the coasters, to the pint glasses to the ads and TV spots. The WORK Beer tap handle stands out in a line-up pretty well, too, it’s a hammer. As far as we know here at WORK, we’re one of the only agencies in America to ever have our own brand of beer.”

WORK Beer

WORK Beer

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