Lovely Package

Curating the very best packaging design

Valvoline Oil Can Shirt

May 7, 2010 | 5 Comments

Designed by Eric Stevens for Borders Perrin Norrander | Country: United States

“Promo piece designed to embody the history of the Valvoline brand (hence the “throw back” 50′s-era can design) while giving gearheads a practical (and pre-oiled) shirt that they could wear proudly while wrenching in the garage on the weekend. The label copy lists some of the values, venues and personalities that the Valvoline brand has come to be associated with over the 100+ years of its existence.

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Harem Sultan

May 6, 2010 | 5 Comments

Designed by TBWA\Istanbul | Country: Turkey

“Harem Sultan is a premium wine brand that is only sold at duty free shops in Turkey targeting foreign tourists. The brief was to design a packaging that would create conversation on the table when people go back to their countries. Something that foreigners would love to buy not only as wine but as a “Special Souvenir from Turkey”.

Each bottle is dressed with the famous Kaftan of an Ottoman Sultan. The colours of the Kaftans indicate the sort of wine in the bottle.  At the back of each bottle there is the real story of the Kaftan. The Kaftans are all handcrafted in silk. And are all designed by the original textiles of the Ottoman Sultans.”

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Jan Robben

May 6, 2010 | 1 Comment

Designed by Reggs | Country: The Netherlands

“Jan Robben is a strawberry grower with a passion for his product, and a dedication to producing fruit of a higher standard than your ‘average’ strawberry. In 1998, his company was the first in the Netherlands to receive the Milieukeur certificate. We designed a packaging that presented his strawberries in a way similar to a box of chocolates – as an exclusive, luxurious treat rather than a commodity. The packaging has a natural, intimate look-and-feel, featuring birds, Robbens’ butterfly logo and his signature, reflecting his personal devotion and care for the environment. This enabled Jan Robben to change his market strategy and achieve significant business improvement.”

Ling Lee

May 6, 2010 | 1 Comment

Designed by Gardens&Co. | Country: Hong Kong

“With the rebrand and launch of the Camellia Cooking Oil for Ling Lee, the brand moves from worthy homemade organic to a confident stand-alone healthy food brand. Ling Lee, a renowned writer, developed a passion for advocating the use of pure natural ingredients to enhance health and skin care. Most of the products are inspired by the ancient wisdom. They can be found in special outlets like City Super, LOG-ON and Towngas etc.”

Student Work – Niklas Hessman

May 5, 2010 | 7 Comments

Designed by Niklas Hessman | Country: Sweden

“The assignment was to design five pasta packaging. Also to come up with a brand and the packaging and graphic design should indicate LOW PRICE. There would be possible for more products to enter Durum Company (Durumkompaniet).”

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Suikerbossie

May 5, 2010 | 4 Comments

Designed by Fanakalo | Country: South Africa

This champagne packaging was designed to accompany an individual marriage proposal, but after seeing the label, Boer and Brit made it into a full range.

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Vaska

May 5, 2010 | 0 Comments

Designed by Tomorrow | Country: United States

“Beautiful and simple design from California based Tomorrow paired with a unique structural design from Studio Backs. Vaska is an all-natural detergent which uses herbal cleaning agents to fight germs and remove soap residue that damages fabrics and causes skin irritation.”

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ANON Jewellery

May 4, 2010 | 3 Comments

Designed by Pearlfisher | Country: United Kingdom

“ANON was specifically created to challenge and stand out in a very tired and clichéd premium diamond jewellery market founded on the “diamonds are forever” sentiment.

Pearlfisher’s approach was to confront this sentiment and turn it on his head by focusing on the person, moment or occasion rather than on the diamond. ANON references unknown authors of love, poetry and folktales ­ its understated and ambiguous nature allows the brand to take a step back, putting the consumer in the spotlight. This is reflected in the new strapline: ‘every story has a diamond’.

The ANON identity is a simple triangle, echoing an ‘A’ shape, and representing the facets of a perfect diamond/ perfect balance of life. Each of the two bespoke packaging boxes comes wrapped in an ‘origami’ style outer, which then reveals a box with a triangular shaped key inset into the lid. Removing this key and inserting it into the lock springs open the box to reveal the jewellery.”

Cashburn

May 4, 2010 | 0 Comments

Designed by Mash | Country: Australia

“The first wine release from wine producer Burn Cottage. The producers have patiently set up a biodynamic vineyard from scratch. A lengthy process that in time will see them reap the benefits. However, in the short term, this sort of approach can be seen as an overly expensive exercise, a ‘cashburn’ project. Hence the wine ‘Cashburn’ was created with hand drawn illustration on an uncoated paper stock. Stay tuned for the Burn Cottage branded wines”

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ZOÉ – Limited Edition Box Set

May 4, 2010 | 3 Comments

Designed by Sociedad Anonima | Country: Mexico

“We were asked to design this limited box set edition for mexican rock band ZOÉ. The hand-drawn artwork was inspired by The Beatles’ Revolver and was based on  an actual photo shoot of the band. The set contains the band’s 3 previous album releases on 12″ vinyl plus a revisited album of their latest studio recording Reptilectric, with remixes by artists such as Mad Professor, Schneider TM, Colder and Sebastien Tellier, also illustrated by hand.”

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Lovely Package

Curating the very best packaging design


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