April 1, 2009 | 4 Comments
Designed by Swear Words | Country: Australia
“For the Greens, freshness and quality are the most important things, along with environmental sustainability and the happiness and welfare of their hens. Green Eggs are for people who share these values and want to supply the best products to their homes and customers, whilst supporting regional Victorian food producers.
We were asked to re-brand and package Green Eggs to communicate these values, and to have a some fun in the process. Check ‘em out at all discerning eateries.”
April 1, 2009 | 7 Comments
“I buy Twix extra because it’s only 10p more expensive than regular one. I finish it in one go, and feel guilty for the rest of the day.
Bargain food persuades people by playing with the value of money, which has brought a lot of problems to society: over nutrition, eating disorders, obesity, illness, guilt, wasting food, wasting resources, over production, etc.
Can design make people buy food that offers LESS?
*Winner, Pyramid awards, Deutsche Bank 2007
*Finalist, Design for our Future Selves Awards 2007, Helen Hamlyn Centre”
March 31, 2009 | 2 Comments
“A boutique label from California, Dragonfly Winery is focused on producing small quantities of ultra premium terrior driven wines, paired with a unique winemaking style.
We were approached by Dragonfly to rejuvenated their wine packaging & brand identity. Our solution was a simple, clean typographic approach alongside a Dragonfly illustration creating a strong, modern visual identity.
The application takes the form of a 1 colour screen to the bottle. The logotype on the neck label is silver foiled onto black, making for easy identification when the bottle is stored amongst other wines.”
March 31, 2009 | 0 Comments
Country: China | Buy it
“Naolab’s signature packaging is inspired by Origami and Majiang. Opening a Naolab package reveals elements of surprise – designed as a treat for yourself or for a gift-giving ritual. Carefully designed to provide intelligent protection for products, Naolab’s environmental awareness ensures that the least amount of materials, papers and inks are used at all times.”
March 31, 2009 | 3 Comments
Designed by VIDAL LARSSON • DUPREZ | Country: Spain
“Following the trend of luxury and premium water bottles, Spain’s major brand, Font Vella, is pioneer in its market, launching a 1 litre limited edition, based on a beautiful serigraphy design. This bottle can be found in the main gourmet and delis around Spain.”
March 30, 2009 | 1 Comment
“Packaging of luxury scented candles for ‘Heal’s Discovers’.
Each year select designers are chosen to create exclusive products for the Collection. This is the first structural packaging brief to be included within Heal’s Discovers.”
March 30, 2009 | 2 Comments
“Motley Bird is the perfect mix drink for longdrinks and cocktails – and innovates bar classics, such as cranberry juice, bitter lemon, lime juice, tonic water with all advantages of a traditional caffeine and taurine based energy drink.”
March 29, 2009 | 2 Comments
“Sophisticated and stylish. Basin White is an upscale version of Basin, a retailer of unique bath and beauty products originally created by Duffy & Partners. Basin White was designed to create an experience that extends the brand, presents an array of unique products, and gives a new audience reason to connect with the brand. Designed to appeal to a more affluent and sophisticated audience who appreciate the finer things in life, Basin White is located in Disney’s flagship hotel, the Grand Floridian Resort & Spa in Orlando. Plans to expand in other locations are in the works.”
March 29, 2009 | 3 Comments
The Grateful Palate is a unique food brand with creative and tasteful products specialized in the US and Australian markets. With an enormous and very creative wine product line brands such as ‘Evil’, ‘Bitch’ and the ‘Roogle’ a medieval creature half eagle, half kangaroo. Adhemas Batista was invited to create a whole new identity for the new franchise product line named ‘Baby Roogle’.”
March 29, 2009 | 2 Comments
Two new products from Pangea Organics featuring a new glueless carton design. Both packages are FSC certified and printed by an FSC certified printer.