Lovely Package

Curating the very best packaging design

Student Work – Jake Dugard

November 29, 2011 | 4 Comments

Designed by by Jake Dugard | Country: United States

“The Coffee Co•Op is a coffee shop devoted to bringing people quality products and a unique environment. The class assignment was to create a branding campaign and the collateral includes a menu, coffee bags, glasses, and cups.”

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Remix

November 28, 2011 | 4 Comments

Designed by Guillo Milia | Country: Argentina

The label design for Remix is inspired by an entry ticket to a concert or music festival. Both the target and the end consumers are closely related to this world, for this reason we named each flavour based on a particular musical style.

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Student Work – Mathilde Solanet

November 28, 2011 | 9 Comments

Designed by Mathilde Solanet | Country: Belgium

“This is my Final Major Project. Each students had to choose their subject and I chose a dog grooming. I did the whole identity of the brand. The logo is a dog with a pair of scissors instead of the eyes and the doggie bow in its hair. The pattern and the colors I used helps to provide a consistent and an unified look in the Doggie Dazzle brand.”

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Velocità

November 28, 2011 | 4 Comments

Designed by Voice | Country: Australia

“Velocità is all about fresh and locally roasted coffee that is delivered direct to the shelf. Velocità (Italian for ‘speed’) takes the form of an express courier parcel. To emphasise the freshness of the coffee, each pack is labeled with bespoke hand-applied stamps that display the date of roasting and best before dates, and sealed with a custom-made ‘express’ adhesive tape.”

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Crave Canyon

November 27, 2011 | 1 Comment

Designed by Lehi Valley Trading Company | Country: United States

“Lehi Valley Trading Company’s in-house creative team has created a new brand of “everyday gourmet” popcorn: Crave Canyon. This fun, bold brand is driven by Chef G.,  the adventuristic, but elusive, creator of each flavor. He combs the globe for new ingredients and flavor profiles.

Made with all natural ingredients. The nutrition program, “Chew on This,” gives people an easy way to see health benefits on the front and back of the package.”

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Capriolo

November 25, 2011 | 2 Comments

Designed by Family(and friends) | Country: United Kingdom

In 2009 Family (and friends) created the Capriolo Extra Virgin Olive Oil brand and packaging for the Italian Podere Casone Estate owners in Umbria, primarily to attract UK deli and food store shoppers.

As a result of strong interest in the product from mediterranean coastal restaurants and luxury yacht owners, it was decided to create a special ‘table edition’ packaging alternative – with more traditional looks and hi end fashion styling. Inspired by Roman antique pottery, the label features the iconic capriolo, or roe deer, enveloped in ripe vines in a classical equine pose.

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Aqua Monaco

November 25, 2011 | 2 Comments

Designed by Schmidt/Thurner/von Keisenberg | Country: Germany

Natural Mineral Water Aqua Monaco is not only of special origin but also shows a challenging branding.

The glacier water’s source is situated in the “Münchner Schotterebene” which makes it a real Munich product. The world famous Munich beers use the same water which is more than 10.000 years old and a left over from the last huge glaciers. Aqua Monaco is captured pure and clean in over 150 meters under ground.

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Te Pa

November 24, 2011 | 4 Comments

Designed by Neogine Design | Country: New Zealand

“Our latest wine branding project, Te Pa for Montford wines. A Blenheim winemaker with a rich history. Based at the Wairau Bar, the oldest inhabited piece of land in Aotearoa, the ancestors of the McDonald family have lived on this land since 1350. The branding captures this rich history a well as their love of the land and the life it provides. The first piece of material to be rolled out are the wine labels, with website and photography to come. If you look closely you can see the stories from the land captured in the typographic map, which is overglossed on the label.”

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Student Work – Bryan Couchman

November 23, 2011 | 4 Comments

 

Designed by Bryan Couchman Country: United States

“National Brewing Company is a self initiated project created for my portfolio. I mixed contemporary and vintage elements to create a timeless and relevant label. The Golden Wheat brew establishes a brand language that is flexible enough to be applied to future brews.”

Student Work – School of Visual Communication

November 23, 2011 | 3 Comments

Designed by Nicolaj Henriksen, Thorbjørn Gudnason, Christina Stougaard & Casper Holden | Country: Denmark

“A fictional school project redesigning Aalborg Jubilæums Akvavit. This product is a celebration of the 100 year anniversary of Aalborg Taffel Akvavit, 1846. Our intention with the redesign was to reach a younger target group, while still having the elderly consumers in mind.

We have made a new label for the new bottle, but kept the current traditional logotype. One of things that is recognizable with this liquor is it’s taste of oak, which we chose to highlight.

The gift packaging is handcrafted in oak, will be more expensive than just the bottle, and will be a preferable luxury choice as an anniversary present.”

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Lovely Package

Curating the very best packaging design


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