December 4, 2011 | 1 Comment
Designed by BrandOpus | Country: United Kingdom
BrandOpus have redesigned the packaging for Barefoot SOS, launching into stores now. BrandOpus were appointed to redesign the 12 product range for Barefoot Botanicals, which was founded in 1997 by homeopathic practitioners Jonathan Stallick and Hilery Dorrian.
With the natural products sector becoming crowded, BrandOpus were briefed to sharpen the message create a pack design that demonstrates the efficacy and reflects of the quality of the product, shifting consumer perceptions of Barefoot SOS from niche beauty brand, to skincare range with a wider audience reach.
BrandOpus were inspired by the efficacy of Barefoot SOS, which has gained it a wide audience of devoted follower looking for premium, dematological solutions. BrandOpus created a target device, illustrative of how the range targets skin-problem areas, and gets to heart of the sensitivity. The droplet device communicates the benefits of the Barefoot range: effective, but easy on the skin.
The choice of a white and green colour palette, communicates the advanced natural therapeutic formula of the range, which combines cutting-edge science with a thousand years of herbal wisdom.
To those in the know, the SOS range is a lifeline for sufferers of dry, sensitive, irritated or uncomfortable skin. Following BrandOpus’ redesign the pack now allows Barefoot SOS to compete with mainstream dermatological brands, without confusing loyal fans of the brand.
December 2, 2011 | 3 Comments
Designed by Luís Oliveira | Country: Portugal
“Village is a project that was developed in the Graphic Design course at IPCA (Intituto Politécnico do Cávado and Ave) in Portugal, directed by teacher Jorge Pereira.
Village is the gourmet range/brand/variety of Oliveira da Serra’s olive oil. With three types that combine the best extra virgin olive oil with different flavors like Chili, Onion and Mint.
All development of packaging was based on the traditional roots of this product, with special attention to the use of organic production. The organic concept is also represented on the labels from all the three illustrated flavors.”
December 2, 2011 | 4 Comments
Designed by Chez Valois | Country: Canada
“Point G a French word, meaning the G spot… but make no mistake, don’t get any ideas, we are talking here about a gourmet spot, the rallying spot of all foodies! Because gastronomy mixes both pleasure and sensuality, it can be shared, offered, discussed… in flavours, colours, images and words. Ode to gastronomical delights in all their forms. With the new packaging platform, you lick (léchez), drink (buvez), crunch (croquez), experiment (expérimentez)… gulp (gobez), spread (tartinez), roll (tirez), pearl (perlez), sear (saisissez), share (partagez), and so on…
December 1, 2011 | 4 Comments
Designed by Black Squid Design | Country: Australia
“The Pikes Stout label is to reflect one of the original Pikes beer labels – traditional handcrafted genuine stout.”
November 30, 2011 | 0 Comments
Designed by Chris Trivizas | Country: Greece
“Lemonies estate is an agrotourism unit which is located in the traditional village of Lamyra in Andros island. Its luscious gardens include more than 50 lemon trees, under the shade of which, guests may enjoy their breakfast.
The source of inspiration for the design of the logo which resembles a lemon tree was the ground plan of the estate. The shape of the tree was inspired by the boundaries of the estate, while its fruits correspond to the buildings and facilities of the estate.
The symbol is completed with the addition of a quadrant of the slice of a lemon in each fruit. The handwritten style of the title suggests the anthropocentic character of the project.”
November 30, 2011 | 1 Comment
Designed by Imaginaria Creative | Country: United States
“For the 2010/2011 holiday season, Imaginaria Creative sent out a quirky little gift to their clients to help “spice up” their holiday parties. Creative director, Cesar Sanchez, jarred a batch of his own secret creation, Fire Roasted Jalapeños in a blend of Soy Sauce, Lime Juice and a mix of spices. The batch was appropriately named “Happy Holipeños.
The packaging consisted of a die-cut main label, top label, and quality stamp. Also, attached to each jar was a unique holiday recipe and suggestions for adding some kick to every day dishes. To top it off, each jar was slipped into a silk screened canvas bag to finish off the hand-crafted touch.”
November 29, 2011 | 4 Comments
Designed by by Jake Dugard | Country: United States
“The Coffee Co•Op is a coffee shop devoted to bringing people quality products and a unique environment. The class assignment was to create a branding campaign and the collateral includes a menu, coffee bags, glasses, and cups.”
November 28, 2011 | 4 Comments
Designed by Guillo Milia | Country: Argentina
The label design for Remix is inspired by an entry ticket to a concert or music festival. Both the target and the end consumers are closely related to this world, for this reason we named each flavour based on a particular musical style.
November 28, 2011 | 9 Comments
Designed by Mathilde Solanet | Country: Belgium
“This is my Final Major Project. Each students had to choose their subject and I chose a dog grooming. I did the whole identity of the brand. The logo is a dog with a pair of scissors instead of the eyes and the doggie bow in its hair. The pattern and the colors I used helps to provide a consistent and an unified look in the Doggie Dazzle brand.”
November 28, 2011 | 4 Comments
Designed by Voice | Country: Australia
“Velocità is all about fresh and locally roasted coffee that is delivered direct to the shelf. Velocità (Italian for ‘speed’) takes the form of an express courier parcel. To emphasise the freshness of the coffee, each pack is labeled with bespoke hand-applied stamps that display the date of roasting and best before dates, and sealed with a custom-made ‘express’ adhesive tape.”