The Bible of Barbecue

The Bible of Barbecue

The Bible of Barbecue

Designed by JWT Brazil | Country: Brazil

Some might argue that this doesn’t classify as packaging, others will say it does. Either way, this is amazing.

“Barbecue is a major passion in Brazil. And Tramontina is the leader in kitchen supplies, with a complete line of barbecue accessories. Now, in order to increase customer loyalty, the brand has released The Bible of Barbecue.

Created by JWT Brazil, it’s not only a book that shows you how to make the perfect barbecue. It actually helps the reader in doing so by offering pages that turn into barbecue utensils. There’s a page made entirely of coal. A page made of salt, a sharpening page, even a wooden cover to be used as a chopping board. All of them organized in the exact order you need for cooking. And of course, there’s also a page that turns into an apron. So that everything, including the reader, looks perfect down to the last little detail.

So far The Barbecue Bible has been sent to master barbecue chefs in Brazil and it will soon be available in selected bookstores.”

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Elefante Project

Elefante Project

Elefante Project

Designed by Elefante Project | Country: Brazil

“Exclusive gift of 100 limited edition pieces. The idea of offering a unique blend of tea came to stimulate a break moment and encourage the slowdown. We visited the Tea House Paratea, and after an afternoon tasting various ingredients we developed four special blends for the Elefante Project. Delivered in a charming glass and four different labels, carefully designed referring our special care with the organic tea.”

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Nano Labs

Nano Labs

Nano Labs

Designed by Marcio Taketomi| Country: Brazil

“The Building Blocks line by Nano Labs was created with a clear value proposition: to deliver a cost effective line of essential nutritional supplements that can be taken daily by the everyone. The design team focused on enhancing positivity, transparency, honesty, and forward thinking attitude – which are core brand attributes of Nano Labs.”

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SOU

SOU

SOU

Designed by QuesttoNó & Tátil Design | Country: Brazil

“The greatest challenge was to develop a new product focused on mass market for the new Brazilian consumers, offering a high-quality product but affordable cost . To achieve that results, low price, highly attractive and environmentally responsible products would be necessary. More than a classic design process, an innovation by design approach was applied. The creative team participated in all areas of the process. The naming, the packaging, formulation, business model, distribution, manufacturing, etc.

A collaborative project with the participation of all stake holders, testing several scenarios virtually and physically. Financial analysis and environmental impact were used while mockups and new tests were performed. Market researches was conducted to identify trends of habits and usage of our target consumer in parallel with trips looking forward to new production technologies.”

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Student Work – Gustavo Bife Fernandes

Student Work - Gustavo Bife Fernandes

Student Work - Gustavo Bife Fernandes

Designed by Gustavo Bife Fernandes | Country: Brazil

“Over the course of six months I defined the brand positioning, and developed the visual identity system for a fictitious beer brand based on the current scenario of the Brazil’s beer market. It’s the dawning of the “Cervejaria República”.

This project defines various aspects that concern those elements of communication, through its naming, voice and visual communication throughout. Within this are the brand’s signature (symbols, logo, typography), institutional colors, palettes and patterns, labels, and packaging among others.

It’s inspired by three main elements that, combined, serves the brand’s guidelines:
– The Wheat, representing beer.
– The Republic, representing Brazil’s old republic period.
– Brazilian Style, representing the needs of defining and discussing the dawn of a legitimate brazilian brewing school.”

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Nonna Lina Ice Cream

Nonna Lina Ice Cream

Nonna Lina Ice Cream

Designed by Mr. Conde Studio | Country: Brazil

“Mr. Conde Studio created and developed special packaging for ice cream brand Nonna Lina. A homemade Italian ice cream brand that has developed its revenues more than 60 years, this tradition was the starting point for creating the brand and its packaging. Made with the finest natural ingredients and grout developed in southern Italy, Nonna Lina ice cream has a philosophy to be the best soverte the world with the best flavor, better texture and promises to offer a passion for candy ice cream.”

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Rubia

Rubia

Rubia

Designed by Roberta Zanette | Country: Brazil

“I recently developed packaging for a Gastronomy graduate.

The objective of his final project was to create a fictitious brewery, Cervejaria Pampeana, and it’s beer, Rubia – a beer made of Pitanga, a little summer fruit from Brazil.

The concept of the project is that Rubia – a name that refers to the color of the fruit was a different beer, lighter than the others, to be consumed only during the summer months.”

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Coca Cola Gastronomic Festival of Brasilia

Coca Cola Gastronomic Festival of Brasilia

Coca Cola Gastronomic Festival of Brasilia

Designed by Fernando Malta | Country: Brazil

“Special Edition Bottle Sleeve for the event 4º Gastronomic Festival of Brasilia 2007. Pattern and Color Code based on kitchen utensils and food elements. A serie of bottles.

This project was designed as a Senior Designer at Oz Design.”

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