Colourless Coke Can

Colourless Coke Can

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Designed by Ryan Yoon & Harc Lee | Country: United States

A conceptual package design, which at this time is unaffiliated with Coca Cola, created to drastically reduce the cost of both initial manufacturing and recycling.

“A convex logo substitutes colorfully sprayed can. Naked can help to reduce air and water pollution occurred in its coloring process. It also reduces energy and effort to separate toxic color paint from aluminum in recycling process. Huge amount of energy and¬†paint required to manufacture colored cans will be saved. Instead of toxic paint, manufacturers process aluminum with a pressing machine that indicates brand identity on surface.”

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Coca-Cola Light Plus

Coca-Cola Light Plus

Coca-Cola Light Plus

“For Coca-Cola Light Plus, a soft drink fortified with vitamins and minerals, Office established the visual language, packaging and guidelines to help the global Coke team manage the brand’s launch in each local market. Plus is about doing what’s good for and indulging in what you love, so Office worked to communicate that balance.”

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