Finland - Lovely Package

Juuri

May 27, 2014May 23, 2014 by Lovely Package

“The distillery is based in the heartlands of Finnish Ostrobothnia. The first batch of the whisky won’t be available until 2017, but an initial product called Juuri (Root) is already in production to be used in cocktails. More products will be developed and made in small batch style as the production evolves. The company also has clear-cut plans for entry into the international market, aiming boldly at global metropolises such as London, Berlin, Hong Kong and Tokyo.

This sort of brand evolution meant that the identity needed stand the test of time and changes: it had to be clean, fresh and easy to use still after a couple of years when the first whiskys are matured.”

Color Mask

August 26, 2012 by Lovely Package

“Color Mask is a tinting and repairing conditioner for coloured hair. When choosing this kind of product, the colour is, naturally, the most important thing. So why not take all the fun out of it also in the packages?

The packages beautifully and clearly show the colour they’re all about. You feel like a child in a candy shop but without the sugar overdose – even though the packages flirt with colour, the style is simple and clear.”

Let Me Be

November 3, 2011 by Lovely Package

“Premium hair care range by Bob Helsinki for Miraculos.

We wanted our new premium line to be something different: personal, sympathetic and organic. We wanted to give the products depth, personality and own voice – also in the name. The decision was to speak to the user through the package itself. To literally open a conversation: ask gently for a permission to enter the user’s world. This combined with a unique matte feel of the bottle, the translucent surface and the creamy colour of the liquids made the products both luxurious and easily accessible.”

AER20-200

May 8, 2011April 26, 2011 by Lovely Package

“Record cover for the debut 12” vinyl EP of my personal electronic music project, AER20-200. The aim was to create an interesting, unique and catchy package, which would also be in line with the style of the music.

In this design, the cover consists of an outer sleeve made of white cardboard and an inner sleeve made of red paper. On the outer sleeve, all of the text, such as the names of the artist and the tracks is written by cutting out letter with a laser allowing the red inner sleeve to show through. There’s nothing printed on the outer cover itself – it’s pure white. As is the actual record. Only small engravings near the blank white center label tell which side of the record is which. The music itself is electronic and falls between styles such as glitch, idm, noise and techno. The machine made nature of the album is represented in the simplistic and almost mathematically precise form of the cover.”

Standard

November 9, 2009 by Lovely Package

Designed by Artek & Comme Des Garçons | Country: Finland The box, with its slightly textural grey silhouette feels stronger than the bottle itself. Both components strongly echo the work of furniture design shop Artek, who are based primarily in Finland but who have offices worldwide. “The unisex fragrance was created in line with Artek … Read more

Pop-Up Popcorn

September 12, 2009 by Lovely Package

“In 2008 Anni Nykänen [of Packlab] won four awards for her Popcorn concept. Three of them European student design awards at the IOP: Student Starpack Awards. The Gold, Best in Show Award, Marks & Spencers / Korsnas Frovi Sponsored Award as she helped PACKLAB. Lahti Institute of Design to win the Eric Dickens Award for the second time in 2008. Months later her packaging picked up a 2008 Honorable Mention at the Worldstar Student / Packaging Design Competition (International) Award.”

SIS. Deli + Café

March 20, 2009 by Lovely Package

Designed by Rasmus Snabb | Country: Finland “Coffee cups for SIS. Deli + Café a chain of delicatessens specializing in high quality ecological and organic products.”

Spork

December 26, 2009February 16, 2009 by Lovely Package