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Noa Relaxation

September 8, 2014 | 3 Comments

Designed by Super Tuesday | Country: Sweden

“Noa Relaxation is a new drink brand containing natural ingredients that helps to reduce stress as well as increase mental capacity. It was launched a couple of weeks ago in Sweden. But more countries will follow shortly.

We, Super Tuesday – a Stockholm based design agency founded by Yashar Niknam and Simon Kamras, has been involved in the project from the very beginning, and have developed everything from naming to brand identity and packaging design. The structural design/shape of the bottle has been developed in collaboration with the agency No Picnic.

The first flavours to be launched are Elderflower/Rhuburb, Crabapple/Gooseberry and Blueberry/Birch Sap!”



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3 Responses to “Noa Relaxation”

  1. fred hart
    September 9th, 2014 @ 6:24 pm

    Beautiful bottle and packaging … It’s unfortunate that the top of the bottle with the N resembles the Nespresso logo so closely… putting the entire wordmark on the top would help avoid these comparisons.

  2. Zdenek Dovole
    September 17th, 2014 @ 8:14 am

    I just have to keep staring at it again and again. The subtle tones of the bottles are absolutely fabulous! Great illustrations on the necks. And the arrangement of the photos is also perfect.
    If I found them in my local store, I would buy them all!

  3. Noa Fridmark
    November 25th, 2014 @ 11:04 am

    Hello Fred,

    Thats a very good idea, the designers and I will actually have a sit down on friday this week and I will bring it up with them.

    Thanks for your comment.

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